Black Friday Facebook Ads: Triple Threat Strategy 2022
Still finalizing your Black Friday ad setup? Back by popular demand is my updated strategy for the 2022 holiday season.
Got all your offers and ads ready to go but still wondering where to start? Here is the main setup I will be using for our clients this year based on over $50m in ad spend and 8 years' experience running Facebook Ads as well as the success of a similar strategy last year, ADAPTED and updated now to account for the latest Meta/Facebook updates as of November 2022. This could be the best money you spend this whole BFCM! You will get:
- Detailed breakdown of setup for each campaign with audiences, exclusions and other recommendations
- Guidance on what budget splits to deploy
- Tips on scaling to max out revenue from your sale
- A simplified setup for brands spending <500 a day over the sale period
- PLUS Limited time bonus section for anyone paying £10+ Top Audience Ideas
This content is worth thousands but I am letting you decide what it's worth to you and your business and pay what you want (please bear in mind I have two kids under 3 and nappies/diapers are expensive!).
Enjoy, I look forward to any feedback and I wish you the best of luck with your BFCM ads this year.